Friday, April 4, 2025

Delta County Board MI of Commissioners Meeting 4/1/2025: Mostly about Airport Managers and Strategic Choice

Delta County is in need of a new skilled airport manager. Executive search firms are often used if one wants to actively reach out to a specialized group that has the credentials needed (In this case licensing with experience.). The committee was presented with a challenge and created two pathways to resolve. Seems as though they rose to the challenge and hopefully their efforts will be fruitful as a high functioning airport encourages tourism, attracts digital nomads, encourages future economic development and creates ease of access to the area for business development. Not to mention locals who would like more options to fly directly to/from Esky.

When faced with strategic challenge one should think of the path with the most likely desired outcomes as well as feasible alternatives in case unknowns occur. Typically, when we try and solve a problem we can explore numerous options and prune back to the best ideas. In this example, you can see they are using the option to hire those they already interviewed as well as providing support for an executive search option. 10 Tips for Overcoming Strategic Challenges

(As a side thought, having the airport display some of the local vacation, work and play fun display and artwork might give a great first impression while helping to brand the town. First impressions count in the resort industry and in the business fieds. Likewise, providing a positive impression as they fly out is also important. Adding to that a little brochure display of natural wonders, interesting places, hotels, history, events, activities would be nice. I have seen places put up a poster with a scan code to the community calendar, interactive map, and important numbers (i.e. roadside assistance, car rental, hospital, public safety, etc.).  Brainstorming....I suspect one could add a tab with available business properties for sale and/or area tourist spots. i. e. park, waterfall, trailhead, etc. Heck have the Historical Society provide a history link to each of these places. Seems silly but it increases the satisfaction of the visit as well as raises per visit spending. Setting up a scan code to a couple of documents like a map is generic easy. Interactive maps might take a little more effort but it isn't that hard from my understanding. I have some friends who could probably do that in a few hours so I'm sure it wouldn't be too difficult to find someone around Esky or online.)

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