Escanaba Beaches Get Busy: The Value of Beaches in the US

Escanaba reached into the warm 80s today, with a slight breeze coming off the Great Lakes. While much of the state experienced high heat, many Escanabas flocked to the beach to soak up the sun and take a refreshing dip in the clean, cool waters. Despite the crowds, there was still parking available and plenty of beach space. I spent part of the day walking along the shoreline and fishing in the harbor across the road.

Escanaba is quickly becoming the region's go-to destination for both vacations and investment. The city is clearly on the rise, aligning well with broader market trends. Tourism and investment are increasing, and by informal measures, overall life satisfaction is improving—helped by an active calendar of fun events and activities. The Log Jam festival is coming up next weekend, making it a great time to visit. Escanaba Log Jam

As a relatively small but growing city on Lake Michigan, detailed statistics can be hard to find. However, the energy in Escanaba is undeniable. People are out enjoying music, packing the beaches, hosting events at local clubs, and seemingly working together toward ambitious goals that support the area's economic and social development—two factors often linked in research and visibly rising here. I wouldn't want to be one of the late investors in the area least you miss the curve. The downtown is ripe for entrepreneurial development and activity has been increasing. 

Shaved Ice

If you’re curious about the broader economic impact of beach destinations in the U.S.:

Beach tourism generates approximately $240 billion annually—outpacing many other industries. On average, each tourist spends around $3,000, or about $200 for every dollar invested. You can learn more in The Economics of America's Beaches. 

It would be wonderful if someone opened a restaurant overlooking the coastline, where guests could dine outdoors while watching the sunset. Just an entrepreneurial idea.